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  2. Google logo - Wikipedia

    en.wikipedia.org/wiki/Google_logo

    The Google logo appears in numerous settings to identify the search engine company. Google has used several logos over its history, with the first logo created by Sergey Brin using GIMP. A revised logo debuted on September 1, 2015. The previous logo, with slight modifications between 1999 and 2013, was designed by Ruth Kedar, with a wordmark ...

  3. Google Hangouts - Wikipedia

    en.wikipedia.org/wiki/Google_Hangouts

    Google Hangouts. Google Hangouts was a cross-platform instant messaging service developed by Google. It originally was a feature of Google+, becoming a standalone product in 2013, when Google also began integrating features from Google+ Messenger and Google Talk into Hangouts.

  4. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    A marketing mix is a foundational tool used to guide decision making in marketing. The marketing mix represents the basic tools that marketers can use to bring their products or services to the market. They are the foundation of managerial marketing and the marketing plan typically devotes a section to the marketing mix. The 4Ps

  5. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    Social media is used by many organizations. One example is, in 2014, ASOS and Nike collaborated with Google Hangouts to create the first shoppable video web chat on Google+. The video is an example of display advertising used for commemorating 27 years of Nike's Air Max shoes.

  6. LinkedIn - Wikipedia

    en.wikipedia.org/wiki/LinkedIn

    LinkedIn ( / lɪŋktˈɪn /) is a business and employment-focused social media platform that works through websites and mobile apps. It was launched on May 5, 2003 by Reid Hoffman and Eric Ly. [6] Since December 2016, LinkedIn has been a wholly owned subsidiary of Microsoft. [7] The platform is primarily used for professional networking and ...

  7. Microblogging - Wikipedia

    en.wikipedia.org/wiki/Microblogging

    Microblogging. Microblogging is a form of blogging using short posts without titles known as microposts [1] [2] [3] (or status updates on a minority of websites like Meta Platforms '). Microblogs "allow users to exchange small elements of content such as short sentences, individual images, or video links", [1] which may be the major reason for ...

  8. Google Reader - Wikipedia

    en.wikipedia.org/wiki/Google_Reader

    Google Reader is a discontinued RSS/Atom feed aggregator operated by Google. It was created in early 2005 by Google engineer Chris Wetherell and launched on October 7, 2005, through Google Labs. [1] Google Reader grew in popularity to support a number of programs which used it as a platform for serving news and information to users.

  9. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling is an analytical approach that uses historic information, such as syndicated point-of-sale data and companies’ internal data, to quantify the sales impact of various marketing activities. Mathematically, this is done by establishing a simultaneous relation of various marketing activities with the sales, in the form of a ...

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