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By 1930, Rand McNally had two major road map competitors, General Drafting and Gousha, the latter of which was founded by a former Rand McNally sales representative. The Rand McNally Auto Chum, later to become the ubiquitous Rand McNally Road Atlas, debuted in 1924. The first full-color edition was published in 1960 and in 1993, it became fully ...
English: This folding railroad promotional brochure map is a fine example of a late nineteenth-century American railway map by one of the most important American railway mapmakers and publishers still in business today: Rand, McNally and Company of Chicago. Established in 1858 as a printing company, by 1873 the firm was known for its railroad ...
Context map showing the Mexican state of Nuevo México in much of the first decade after Mexican Independence (map represents territorial extent from November 1824 to 1830). Rand McNally's 1897 map of New Mexico showing land grants recognized by the U.S.(red), not recognized (green), and some of the Indian reservations in the state (yellow).
Gousha. The H.M. Gousha Company was one of the "Big Three" major producers of road maps and atlases in the United States during the 25 years following World War II, making maps for free distribution by oil companies and auto clubs. Following the end of the free-road-map era, Gousha distributed maps through retailers, and published a number of ...
Thomas Guide is a series of paperback, spiral-bound atlases featuring detailed street maps of various large metropolitan areas in the United States, including Boise, Las Vegas, Los Angeles, Oakland, Phoenix, Portland, Reno-Tahoe, Sacramento, San Francisco, Seattle, Tucson, and Baltimore-Washington metropolitan area.
The company paid $5,000 for the maps and name. In 1964, Mapsco expanded the Dallas product and sold it out of the flower shop on Oak Lawn Avenue. In the early 60s, the Dallas Mapsco cost $4.50 each or $3.99 for pre-orders. Additionally, Rand McNally maps and other globe and map products were sold. That year, the company reported a 30% increase ...
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