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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic.
Internet marketing. Local search engine optimization ( local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine 's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]
Heuristic (computer science) In mathematical optimization and computer science, heuristic (from Greek εὑρίσκω "I find, discover") is a technique designed for problem solving more quickly when classic methods are too slow for finding an exact or approximate solution, or when classic methods fail to find any exact solution in a search space.
Google's description of its PageRank system (January 1998), for instance, noted that "Google interprets a link from page A to page B as a vote, by page A, for page B." Knowledge of this form of search engine rankings has fueled a portion of the search engine optimization (SEO) industry commonly termed linkspam, where a company attempts to place ...
Metasearch engine. A metasearch engine (or search aggregator) is an online information retrieval tool that uses the data of a web search engine to produce its own results. [1] [2] Metasearch engines take input from a user and immediately query search engines [3] for results. Sufficient data is gathered, ranked, and presented to the users.
Gradient descent is a method for unconstrained mathematical optimization. It is a first-order iterative algorithm for finding a local minimum of a differentiable multivariate function . The idea is to take repeated steps in the opposite direction of the gradient (or approximate gradient) of the function at the current point, because this is the ...
Search algorithm. In computer science, a search algorithm is an algorithm designed to solve a search problem. Search algorithms work to retrieve information stored within particular data structure, or calculated in the search space of a problem domain, with either discrete or continuous values . Although search engines use search algorithms ...
www .semrush .com. Semrush Holdings, Inc. is an American public company that has a SaaS platform known as Semrush. [4] [5] The platform is used for keyword research, competitive analysis, site audits, backlink tracking, and comprehensive online visibility insights. [6] The keyword research tool provides various data points on each keyword. [7]
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