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By 1930, Rand McNally had two major road map competitors, General Drafting and Gousha, the latter of which was founded by a former Rand McNally sales representative. The Rand McNally Auto Chum, later to become the ubiquitous Rand McNally Road Atlas, debuted in 1924. The first full-color edition was published in 1960 and in 1993, it became fully ...
Rand McNally now buys their map data and updates from the big map digital data companies like Tele Atlas and Navteq. They overlay the new streets on their old database for publication. Rand McNally/TBM no longer has any employees or customer service in California, after laying off the final Irvine headquarters employees in 2009. [3] [4]
Gousha was founded in 1926 by former Rand McNally employees. General Drafting was founded in 1909. These three companies produced most of the approximately eight billion free maps handed out at American filling stations over a period of about 1920 to 1980. The practice of offering free maps diminished considerably in the 1970s. [6]
Context map showing the Mexican state of Nuevo México in much of the first decade after Mexican Independence (map represents territorial extent from November 1824 to 1830). Rand McNally's 1897 map of New Mexico showing land grants recognized by the U.S.(red), not recognized (green), and some of the Indian reservations in the state (yellow).
Harry Mathias Gousha, a sales executive for Rand McNally, left that company in 1926 to start his own map company out of Chicago, quickly becoming Rand McNally's chief competitor by offering the Touraide: a spiral-bound book with road maps, points of interest, and accommodations that was custom assembled for individual buyers.
MapQuest. Screenshot of MapQuest in use on a web browser. MapQuest (stylized as mapquest) is an American free online web mapping service. It was launched in 1996 as the first commercial web mapping service. [1] MapQuest vies for market share with competitors such as Apple Maps, Here and Google Maps. [2][3]
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